Tuesday, August 21, 2018

How To Harness The Untapped Spending Power Of The 50-ish Super Consumer

With over $15 trillion in spending power, the 50-ish female consumer is the the new super consumer. Susan Feldman, Founder of In The Groove, shares five key insights on how brands can effectively engage one of the most strategically significant segments in decades.

from https://ift.tt/2ByxJNc

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